Apart from being known for her beauty, feminist and First Carnival Queen Pura Villanueva-Kalaw also pioneered in the field of literature. She established the Philippine Women Writer’s Association and encouraged the youth to write and be educated. She also wrote the first book on cooking (Camacho, 2000). At 20 years old, she had already felt the plight of the Filipino women, and in 1906, declaring “What a man can do, a woman can do as well,” she established the Asociacion Feminista Ilonga (National Historical Institute, 1996). Encouraging women and the youth to write in her generation, Kalaw ensured the right to education that all should have, especially with the educational opportunities the Americans had presented.